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About Us

The founder of Ellmore Clothing Dan Ellmore, is a racing cyclist and former Secret Squirell team member for the Beijing Olympics. He has over 15 years experience in supplying cycling clothing having owned cycling clothing manufacturing company, Impsport, and running it solo from 2002 until 2008.

During his time there the company enjoyed several milestone achievements including the accolade of Official Leisurewear Supplier to the 550 member Team England for the Commonwealth Games in Melbourne 2006 and being a finalist in four categories for the 2007 Lincolnshire Echo Business Awards, winning Innovation In Business.

After moving on from Impsport, Dan established Ellmore Consultancy Ltd which is a web development, branding and digital marketing company.

Following requests from a number of Ellmore Consultancy clients for bespoke cycling clothing and event merchandise Ellmore Clothing was born. We have an in-house design team and offer both design and supply of club, team or corporate branded cycling clothing. We also have some items for sale online that are not personalised for teams and clubs, please check out our online shop for more information on those.